Sustainable fashion. How can a shoe save the world?
Pleased to see lots of promising projects and ambitions to create sustainability in fashion and footwear. However, we need to think further. What does it help the environment, if a sustainable product is simply not demanded by its audience and rests in the shelf resp. in its box? Shouldn't we use all our knowledge and technology available to strongly invest longterm into an on-demand future on a mass market level?
Future starts now: e-vers cycling!
#reverseeconomy #ondemand #masscustomization